LOGOS

I believe that Logos is most prominent in the Subway Commercial. In the beginning of the commercial they have the man and woman ordering "love handles", a "double chin", things that are usually the result of eating unhealthy food over a period of time. They do this to appeal to people that are tired of having "love handles" and a "double chin", but still want to be able to eat fast food when they want it or don't have time to cook. They have the people ordering in that manner to put down other fast food restaurants that have "greasy food" and make their restaurant look more appealing by advertising that they have more health side dishes and drinks. They are trying to appeal to the people by inferring that it is more "logical" to eat at their restaurant because they have more healthy options than other fast food chains because it seems logical that people would want to be fit and healthy, and not want "love handles" and "thunder thighs". This commercial doesn't have me convinced because I know that if I don't want to be overweight then I am not going to eat fast food of any kind, and that includes Subway.